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Day by day we hear that outer beauty is nothing but a question of chance. Some guys were a little luckier at birth than others and receives a cute face, a posh figure and an irresistible smile. “So what?”, they say. “You have your own kind of beauty, yes it is not your face, but your temper, your ability to love others and help them, you skills and inner characteristics”! Of course, you realize that a human being is more than a mere appearance, but with all that, deep in our soul you feel miserable and swindled. Why do you feel this way?

To learn the answer let us have a closer look at contemporary trends of life and the public opinion mould by the mass media. Every entertainment and show on TV, every puny advertisement, the main part of articles in different journals and magazines sing the same old song - you should behave this way or another to be zippy, youthful, healthy and beautiful! In fact, money, energy, youth, beauty and sex appeal are the new religion forced on us today. If you cannot give your buddies a lift in a brand new BMW, desolation is your destiny! If you are not pretty enough, you life is a mistake! If your muscles are not prominent enough you will doubtlessly finish your miserable days in the gutter! If you breasts are not large and perky enough, you will never reach anything, so seize trying! If you are over forty you are too old - give the way to teens or they will sweep you out of their way! Judging by our mass culture the whole world goes insane and we are ecstatic about it… Do you still need more evidences to see why you become so awkward when special trainings and psychological counsels start feeding you with inner beauty that is far more important that a mere shell!

There is a shocking gap between what mass culture tells us and what definite specialists say. That is exactly why you cannot find a foundation to set your foot at! Let us try to analyze this painful term to get a pretty good idea of what beauty is! It will help you realize whether you wish to become the slave of your mortal shell or try to understand what you are like deep inside your soul!

We mention beauty to characterize any person, animal, place, object, phenomenon or idea that we perceive with a feeling of joy and satisfaction. Beauty is an integral part of aesthetics, psychology and culture of every nation in the world. The ideal of beauty is a type of perfection existing in one’s imagination but impossible to achieve in real life.

If fact, the feeling of beauty is nothing but a mixture of natural harmony and balance in every detail, it makes a person, creature, place, object, phenomenon or idea in question particularly attractive and splendid for persons perceiving it. It is an exceptionally subjective experience, maybe that is why it is generally believed that “beauty is in the eye of the beholder”.

The etymology of the word “beauty” can explain some sides of today’s term. The Greek equivalent of the word “beautiful” - “horaios” literally means “being of one’s hour” - so, ripe fruits of the time were believed to be beautiful. At the same historical epoch young girls who tried to look older as well as old women who tried to look younger were not considered beautiful at all! Beautiful meant “good in its time”, that is why old men and women and even handicapped warriors were considered just as beautiful as young and healthy people. Can you find anything of the kind in our up-to-date society proclaiming the reign of equality and human rights?

You will be stunned to learn that babies very early acquire a preference for beautiful faces; in fact it is a kind of cognitive standard any man and woman comes to this world with! No wonder the universal standarts of beauty and attractiveness are similar across different cultures and genders. Number one constituent of beauty is symmetry. The explanation is rather simple here - we all like symmetry and proportion because it is the evidence of absence of any genetic or acquired flaws. No wonder ancient people really treasured symmetry.

So, the Pythagorean school found special attractiveness in the golden ratio and proclaimed the beauty of every personality and object corresponding definite mathematic rules. Ancient Greeks proved their love of symmetry and proportion having erected many of wonderful buildings, immaculate statues of men and women etc. Renaissance Europe restored this old idea of beauty that is why up to now we call definite types of male and female body and face proportion a “classical beauty”.

Speaking about outer beauty it is silly to forget that we are a part of nature, we are creatures sharing basic instincts with the majority of mammals on the Earth. Of course that our instincts influenced by the power of our intellect disguise themselves as certain habits, tastes, emotions, likes and dislikes. Actually the ideals of male and female beauty are based on the qualities necessary for reproduction and survival of the human race. Refuse do believe? OK, here are some clues for realizing the nature of beauty of the opposite sex!

You will not deny the fact that humans who are rather young, with smooth skin, well-proportioned bodies and regular features are always considered to be beautiful throughout the history of mankind. You can be absolutely sure you liked your sweetheart for his or her intelligence, grace, politeness, sense of humor, elegance etc. You are absolutely right, but enumerating the qualities like this, you deny the fact that your darling has body as well! What about his or her state of health, youthfulness, facial symmetry, smell etc?

One more shocking fact for you - average appearance is the most attractive for the bulk of personalities. Remember, we have certain natural instincts in us? The fact is we are attracted to mates of our own species to guaranty reproduction! The average image of the mate is a kind of icon for us; that is why average looks is the most desired one. Latest investigation showed that the main part of persons found a computer generated average image more attractive than individual images of real people having certain specific features!

What are the determinants of male physical attractiveness? As newest research showed, heterosexual women and homosexual men prefer:

- heavy brows, prominent chins, heavy jaws and broad cheekbones associated with increased testosterone and being a reliable indication of good health;
- symmetrical faces and bodies being a sign of good inheritance and ability to produce healthy kids;
- slim waist, broad shoulders and muscular chest (so called v-shaped torso) associated with increased testosterone, too;
- height - 80% of women dream of a male blessed with the height of 6 feet or taller for long-term commitment and the opposite male when a short-term affair is intended;
- moderate amount of torso hair.

What are the determinants of female physical attractiveness? As latest research proved, heterosexual men prefer:

- waist-to-hip ratio of about 0.70 because females with hourglass figures are more fertile than other women due to higher levels of certain female hormones, and this fact subconsciously lures the men choosing mates;
- symmetrical face and body being a sign of good inheritance and ability to create healthy kids;
- large eyes, dilated pupils, small chin and nose, high eyebrows and wide smile;
- women 2.5 - 7 years younger than their mates;
- signs of youth like high perky breasts, smooth skin, clear eyes, long and lustrous hair;
- full (not large) breasts as a signal of fertility;
- erect posture and normal body mass index (neither too thin nor too fat);
- long legs as a subconscious indicator of good health (not purely aesthetic feature).

It is really sad that, natural standards of beauty are dangerously influenced by mass culture. There is a real threat of degeneration of human race if the media continue determining what is or is not beautiful for us the way they do it today! For instance, ultra-skinny models promote disorders in the heads of many persons. Glamorous movie idols force ordinary young personalities try and fit into extremely narrow standards of TV beauty. Easy excess to dirty pictures and videos creates false notions of normal body proportions. Do not forget that the teens are the most vulnerable group of human society and they have to face it every day! What can be done in a situation like this? Keep fit and healthy because real beauty can not exist without perfect health. Have enough sleep, entertainment, physical exercise and recreation. Give up harmful habits - being displeased with your life is one of them, too! Think positive, find time for hanging out with your friends and pursuing your goals. Be very careful about your food because we are what we eat! Make sure your body gets every important vitamin and mineral. If you fall ill take the complete course of treatment. If you cannot stand queuing up visit any good reliable online pharmacy to save you time and money.

If you choose to purchase cheap medications online, you will enjoy perfect service and swift delivery saying nothing of splendid discounts. And the most vital point to fulfill! Be yourself, because trying to become someone else in equally painful and dangerous.